{"id":10518,"date":"2019-09-03T12:29:20","date_gmt":"2019-09-03T17:29:20","guid":{"rendered":"https:\/\/quadranslawandfinance.com\/?p=10518"},"modified":"2019-09-03T12:35:07","modified_gmt":"2019-09-03T17:35:07","slug":"why-is-it-important-to-register-your-trademark","status":"publish","type":"post","link":"https:\/\/quadranslawandfinance.com\/en\/blog\/why-is-it-important-to-register-your-trademark\/","title":{"rendered":"Why is it important to register your trademark?"},"content":{"rendered":"<h3 style=\"text-align: center;\"><span style=\"color: #000000;\">Your trademark is the identity of your firm. Failing to register it could put your products or <\/span><span style=\"color: #000000;\">services at risk<\/span><\/h3>\n<p><span style=\"color: #000000;\">Having a business requires investment in monetary resources, time, goals, and ideas, which<\/span><br \/>\n<span style=\"color: #000000;\">makes your work and effort extremely valuable. But having a trademark also demands that<\/span><br \/>\n<span style=\"color: #000000;\">you register it to protect it and differentiate yourself from your competitors. This allows you to<\/span><br \/>\n<span style=\"color: #000000;\">be noticed by any potential client and position your firm independently in the market.<\/span><\/p>\n<p><span style=\"color: #000000;\">What would happen if you did not register your trademark? Essentially, someone else could<\/span><br \/>\n<span style=\"color: #000000;\">register it and use it as their own. Even if such products or ideas are not theirs, there would<\/span><br \/>\n<span style=\"color: #000000;\">not be any legal basis to prove otherwise. And if that person does decide to use them, you<\/span><br \/>\n<span style=\"color: #000000;\">could get involved in a series of legal conflicts if you continue the normal operations of your<\/span><br \/>\n<span style=\"color: #000000;\">business. That would force you to begin different processes to recover your rights, and<\/span><br \/>\n<span style=\"color: #000000;\">unfortunately, they could take years.<\/span><\/p>\n<p><span style=\"color: #000000;\">Trademarks are protected and registered before the Mexican Institute of Industrial Property<\/span><br \/>\n<span style=\"color: #000000;\">(IMPI). In Mexico, this registration lasts 10 years, and once it concludes, it must be renewed.<\/span><\/p>\n<p><span style=\"color: #000000;\">&gt; You may be interested in reading our entry on the importance of updating a trademark<\/span><br \/>\n<span style=\"color: #000000;\">registration.<\/span><\/p>\n<p><span style=\"color: #000000;\">Registering your trademark also gives you the possibility to grow your business. For<\/span><br \/>\n<span style=\"color: #000000;\">instance, with it you would be able to licence and franchise your products or services.<\/span><br \/>\n<span style=\"color: #000000;\">And the more the business grows, the more valuable the trademark becomes.<\/span><\/p>\n<p><strong><span style=\"color: #000000;\">There are different types of trademarks in the country:<\/span><\/strong><\/p>\n<p><span style=\"color: #000000;\">\u25cf <strong>Wordmark:<\/strong> Composed of one of more words.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf <strong>Pictorial mark:<\/strong> Graphic designs that omit the use of words, and thus cannot be<\/span><br \/>\n<span style=\"color: #000000;\">expressed phonetically, but rather visually.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf <strong>Three-dimensional:<\/strong> Containers or packages represented volumetrically<\/span><br \/>\n<span style=\"color: #000000;\">(three-dimensionally).<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf <strong>Mixed:<\/strong> Combination between any of the aforesaid types.<\/span><\/p>\n<p><span style=\"color: #000000;\">You can follow certain steps to register your trademark:<\/span><\/p>\n<p><span style=\"color: #000000;\">\u25cf Verify that the trademark fulfills all requirements.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf Research the category under which you want to register the trademark.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf Carry out a phonetic search.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf Send the trademark application and make the corresponding payment.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf Submit your application before the IMPI.<\/span><br \/>\n<span style=\"color: #000000;\">\u25cf Periodically check the status of your trademark application.<\/span><\/p>\n<p><span style=\"color: #000000;\">Asking a professional to provide you with advice and help you register your trademark will<\/span><br \/>\n<span style=\"color: #000000;\">enable you to maintain order in your business and avoid all worries. Think about the future of<\/span><br \/>\n<span style=\"color: #000000;\">your trademark and carry out every process you need to protect it today.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\">Want to register your trademark? Contact us.<\/span><\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #000000;\">Legal and Accounting Consulting in Playa del Carmen<\/span><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Your trademark is the identity of your firm. Failing to register it could put your products or services at risk Having a business requires investment in monetary resources, time, goals, and ideas, which makes your work and effort extremely valuable. But having a trademark also demands that you register it to protect it and differentiate [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10449,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"class_list":["post-10518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-intellectual-property"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why is it important to register your trademark? - QuAdrans law and finance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/quadranslawandfinance.com\/en\/blog\/why-is-it-important-to-register-your-trademark\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Why is it important to register your trademark? - QuAdrans law and finance\" \/>\n<meta name=\"twitter:description\" content=\"Your trademark is the identity of your firm. 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